Support client's Talent Acquisition Marketing team by creating engaging, SEO-informed recruitment content that increases awareness of client expert opportunities, with a strong emphasis on local hiring campaigns . The writer will partner closely with the internal recruitment marketing team to produce evergreen content that attracts tax professionals and drives interest in local career opportunities.
We are seeking an experienced content writer with expertise in recruitment marketing, SEO content, and employer branding. This writer will create blog articles, landing page copy, and recruitment-focused content that supports hiring initiatives for tax experts, with a strategic focus on local markets.
The ideal candidate understands how to translate recruitment goals into compelling, search-optimized content while maintaining a consistent brand voice. They should be comfortable collaborating directly with stakeholders, working from creative briefs, incorporating feedback from communications and subject matter experts, and writing content that balances SEO best practices with an authentic candidate experience.
The current content strategy prioritizes expanding awareness of local roles over virtual opportunities and educating candidates on the value of working in client's physical locations.
The writer will be responsible for developing recruitment marketing content that supports ongoing hiring initiatives, including:
With a 44-hour monthly retainer, expected output may include:
Deliverables will vary based on article complexity, interview needs, and revision cycles.
Required
Preferred
The ideal writer is proactive, collaborative, and comfortable becoming an extension of the internal marketing team. They enjoy transforming recruitment objectives into informative, engaging content that helps candidates understand career opportunities.
They should be equally comfortable writing evergreen educational articles, recruitment marketing campaigns, and location-focused content that encourages candidates to explore opportunities in key local markets.
Client is a global financial technology company committed to powering prosperity for consumers and small businesses. This engagement supports the Talent Acquisition Marketing team responsible for recruiting client tax professionals across the United States.
Current recruitment initiatives are centered on expanding awareness of local, in-person opportunities in priority markets including Chicago, New York, Los Angeles, Dallas, Phoenix, and Seattle, while continuing to build long-term organic visibility through evergreen content.
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